2021 UK Tour Poster 3/3 // Demob Happy
Final design for Demob Happy's third Tour Poster for 2021. This design definitely strayed from the brief, which was focussed on doorways to better & brighter realities. Honestly, I'm not sure where this came from, but I massively enjoyed creating something very different to my usual work - luckily, the client liked it too!
(Left) I initially intended to keep the dunes white, as they are here, but it only looked unfinished and didn't match the sky I'd illustrated. (Right) A later design, before the hue alteration on the final design. I eventually boosted the saturation and made the colours more red, which helped push the design into a more otherworldly dimension.
Designed & illustrated by Chris Alderton

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